Money now directly impacts college football recruiting

Name: Money now directly impacts college football recruiting
Uploaded: 2026-02-04T19:44:52Z
Duration: 54 s
Description: Colin Cowherd emphasizes the increased role of money in college football, noting how payments to players are now open rather than clandestine. He points to Vanderbilt's rise, highlighting their academic strength and wealthy alumni as key factors. Cowherd states that college football has evolved to be 40-50% professional football due to financial influences.

The Herd with Colin Cowherd · FS1 · Feb 4, 2026 · 54sSign Up Now

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Colin Cowherd emphasizes the increased role of money in college football, noting how payments to players are now open rather than clandestine. He points to Vanderbilt's rise, highlighting their academic strength and wealthy alumni as key factors. Cowherd states that college football has evolved to be 40-50% professional football due to financial influences.