PR expert Ryan McCormick weighs in on viral McDonald’s burger bite buzz

Name: PR expert Ryan McCormick weighs in on viral McDonald’s burger bite buzz
Uploaded: 2026-04-07T21:21:14Z
Duration: 5 min 31 s
Description: Crisis management and PR expert Ryan McCormick discusses the viral moment involving a McDonald’s CEO eating the new Big Arch burger, the online reactions comparing it to Burger King and why the unexpected attention could actually be a marketing win for the fast-food giant.

FOX LOCAL New York · Apr 7, 2026 · 5m 31sSign Up Now

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Crisis management and PR expert Ryan McCormick discusses the viral moment involving a McDonald’s CEO eating the new Big Arch burger, the online reactions comparing it to Burger King and why the unexpected attention could actually be a marketing win for the fast-food giant.