Bay Area rapper Berner shares hustle behind Cookies cannabis empire in new memoir

Name: Bay Area rapper Berner shares hustle behind Cookies cannabis empire in new memoir
Uploaded: 2026-05-20T14:03:25Z
Duration: 2 min 57 s
Description: San Francisco-born rapper and entrepreneur Berner, whose name is Gilbert Milam Jr., says hustle, authenticity, and resilience helped transform Cookies from an underground cannabis operation into a global cannabis, streetwear and lifestyle brand.

FOX LOCAL San Francisco · May 20, 2026 · 2m 57s

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San Francisco-born rapper and entrepreneur Berner, whose name is Gilbert Milam Jr., says hustle, authenticity, and resilience helped transform Cookies from an underground cannabis operation into a global cannabis, streetwear and lifestyle brand.